Showing posts with label San Diego tourism. Show all posts
Showing posts with label San Diego tourism. Show all posts

Thursday, March 19, 2015

Beautiful Beaches Raise San Diego’s Digital Profile as a Vacation Destination

San Diego Beaches are some of the most beautiful in the country. According to Trip Advisor the beaches of La Jolla, Coronado and Carlsbad made their way into the nation’s top 25 (McVicker, 2014). As a local attraction beaches are a clear draw for people and a way people envision San Diego. The right kind of images can raise the status of an area.

If you doubt the brand of San Diego as associated with sunny beaches go ahead and ask someone from any place in the country what the first thing they think of when the city is mentioned. Most likely they will say something about the weather, ocean, beaches, restaurants and military. San Diego is seen as a destination place for vacation and fun.

Having positive reviews of San Diego in the news, vacation sites, and in general on cybersphere helps to raise the status of the area. The more times it is mentioned in various information channels and media the higher the association of the image in people’s minds. This can help the area become a greater destination place that reaps the financial rewards.

Consider how people find information today for trips and vacations. They search online using key terms such as “best U.S. vacation places”, “vacation places with beaches”, etc… The frequency of terms used to describe the city, or any city, will impact the which localities will be recalled for people to consider in their choices.

Trip Adviser is one popular site that impacts the amount of people who will eventually visit the area and spend their money. Like the marketing of any company the more people who see positive information about the city the more likely they will choose to vacation here.  The money people spend is converted to profits, wages, taxes, and investments.

Beaches may not seem like much but they are a major draw for vacationers. Other factors that attract people are the types of jobs in the area, the recreational activities, the social life, and the type of city governance. When people are deciding where to visit and spend they will naturally gravitate where their interests lay. Where and how they find that information is becoming increasingly digitized.

Wednesday, September 3, 2014

The Attractive Tourist Activity of Snorkeling at La Jolla Cove



Snorkeling is a great activity for both locals and tourists that helps connect to nature while improving health. In California coastal life, snorkeling is a favorite activity of water lovers. Few things are better than being outside in the warm weather and plunging into the ocean to see the world that exists under the waves. La Jolla Cove is considered one of the best places to snorkel in Southern California. 

The rock reefs are close to the beach requiring only a few feet of swimming before seeing the wildlife. Even though there are more advanced places to snorkel, the cove offers calm waters, life guards, and all the amenities for beginners. Because one can paddle around the cove without much effort most age ranges enjoy snorkeling at the cove. This is one reason why visitors flock to the area.  

To the north are rock formations you can swim out and crawl upon. Try and be safe as the ocean waves can push you right into rocks so it is best to try and climb on them from behind to protect yourself. The ocean currents are strong enough to move you a foot or so in either direction. 

There are lots of great underwater rock formations, shells, and a variety of fish in the area. I’m not that familiar with all of the different types of fish but you can see a range of them in La Jolla Cove. Lying around the cove is Sea Lions that occasional jump in the water and swim right next to you. I’ve heard it is best to keep your distance.

You can see an abundance of orange Garibaldi fish. The males are known to protect female eggs until they hatch and they will bit if the nest is threatened (1). The Garibaldi is also the state fish of California and is protected under law. When I tried to touch one it swam out of my reach, stopped and looked at me as though I was stupid. Seemed to be a fearless fish! 

One of the detractors of the cove is that the beach is small and the tide can move all the way up to the rocks depending on the time. On busy days you aren’t likely to have as much fun as you would if you go down early in the morning at a time when only a few people are around. You will notice the snorkelers and divers making their way to the cove to act as a launching point for destinations unknown. 

La Jolla is an ideal tourist location and snorkeling is just one activity that enhances the tourist experience. A study of tourists found that activities such as swimming, snorkeling and other water sports contributed to tourist satisfaction (Lacher & Harrill, 2010). Nontraditional activities such as city tours, safaris and the like are growing in popularity but pale in comparison to traditional summer fun. If you are giving advice on having fun to visitors this is where you may want to point them.

Whether you are a tourist, a host to outside friends, or just want to enjoy the coast life for yourself I suggest you try snorkeling at least once. On warm days you can still enjoy lying on the beach while engaging in some activity that will help you stay in shape and provide a positive experience. You might want to purchase a disposable waterproof camera for your trip. The one I used was a digital camera as I spend considerable time in or near the water. 

Lacher, G. & Harrill, R. (2010). Going beyond sun, sand, and surf? An importance-performance analysis of activities in a 3S resort destination. E-review of Tourism Research, 8 (4). 



Tuesday, July 1, 2014

A Day and Life in San Diego-Leroy and the Sea Lion Tour



In search of ocean breeze and sunny skies we headed downtown to a two hour San Diego Bay cruise.  One of the fastest and convenient methods to the city’s activities is to jump on the famous San Diego trolley. As with all public transportation you will meet people from different walks of life. Some are old, many young, well-dressed professionals, and others flocked together in families making their way to a game. 

As we walked into the trolley we came across an Indiana Jones looking man sitting quietly assembling all types of flowers, animals, and creatures from palm leaves. With only a few seats available we were forced to sit near the street artist. Perhaps too close for comfort. In the back of my head I kept thinking, “I hope he doesn’t ask for change”.  I watched him suspiciously over the top of the chair.

This artist wasn’t just forging palm leaf products but also handing them out to anyone who took interest in his activities. Mothers, little girls, boys…he didn’t seem to care. He just sat diligently making flowers, occasionally looking up, and then reaching out to someone with a flower in hand. A gift without asking for anything!

I sat for a moment scanning his worn face, camouflage hat, half beard and his deep set eyes and wondered, “What is this man’s story?” It can be difficult to strike up a conversation with someone you know nothing about, let alone someone who looks as though they have one foot in homelessness and the other in the underemployed world. 

He seemed friendly enough so I swallowed my reservations and struck up a conversation. He promptly gave me a few palm leaf flowers as though to say “thank you” for noticing him.  It didn’t take much to get him talking. Just a simple question such as, “That’s really great…I should do that as a project. Where did you learn that?” For the next ten minutes we discussed his experiences, his search for a job, and of course where he learned the craft of palm art. 
 
Through the normal course of conversation we eventually came to the business prospects of his endeavors.  On more than a single occasion he earned $300+ from people who needed a batch for weddings and parties. He wanted to do more but was limited by the access to clients and the Internet. He can walk, talk, and make hundreds of flowers in a single day.

That got me thinking about how many other people in San Diego need jobs, a chance to use their skills, and an opportunity to find something meaningful to do. Leroy may be underemployed and his skills underutilized but he had the right spirit. If it was possible to get Leroy access to work opportunities, event planners, and wedding stores he might just have a chance to build a small but lucrative business to support himself.

The palm leaves cost him nothing, has no overhead, and can develop a cash business with no investment. He already has a backpack and a bag to store his product. His fingers work fine and his clothing is clean. Leroy didn’t appear much different than the rest of us except his face was a little tired, his grey hair pulled back into a pony tail, and he wasn’t exactly in the latest fashion. That of course depends on whether or not you like the outback style.  

After mentioning the idea Leroy’s eyes brightened and he began to elaborate on the many such stores he passes on his commutes that would have a need for his art. The flowers Leroy gives out for free are nothing compared to what he really can do. Like an artistic master he can weave bouquets, large flowers, species of flowers, picture frames, and a variety of animals. Perhaps, instead of giving them out on the trolley he can contact wedding stores and pass out samples, obtain orders, and share the profits with those who sell them to clients by the dozens. It is a made-to-order small batch production business.

Perhaps you are more interested in the bay tour and where our final destination lay than the skills of Leroy. The tour is normally $120 for four people but we found a special price online for $70. The two hour trip took us in both directions around the harbor. You will sail near the Navy Base and all the way over to Point Loma. It comes in contact with sea lions, commercial fishing boats, military vessels and plenty of sail boats. 

It is hard to complain about taking a seat on the top of a cruise deck and watching the sites in San Diego Bay. The ocean air will cool you down and the California sun will give you a nice tan. You can lounge and have refreshments while learning about San Diego history.  The speaker will discuss some of the military ships and various historical landmarks. Plenty of tables on the deck and the cruise does well managing the crowd so there is ample room for everyone-everyone except Leroy.

We didn’t see Leroy on the way home. Perhaps he was busy giving samples to stores or alternatively crawled up under an overpass somewhere. He may still be busy giving out gifts to San Diego tourists and asking for nothing in return.  Something to brighten their day. He gave me a gift and I gave him an idea. I guess that is how a society works. Perhaps we can learn something from Leroy.

Monday, June 16, 2014

McCoy House Museum in Old Town San Diego



James McCoy emigrated from Ireland in 1850 as a member of Brevet-Lieutenant Colonel John Bankhead Magruder's First United States Artillery. McCoy was a catalyst to the growth and development of Southern California (1).  He was elected county assessor and then sheriff being fully active in the life of the times and eventually was a state senator in 1871. He is responsible for a number of subdivisions around San Diego and helped with limited success to bring the railroad to San Diego (2).

The museum is located in the Old Town Park of San Diego and is free for visitors. As a historical marker it provides a glimpse into yesteryear and how people lived their lives. You can walk into the museum and smell the ancient sights and pieces of life that were once part of common everyday experiences. From the hardwood banisters and ancient rugs you can almost travel back in time. 

Mrs. McCoy was somewhat of a poet and wrote them within here letters to other people. You may enjoy an example. A little wisdom in this poem. 

Wherever You dwell,
May content be Your lot,
and friendship like Ivy,
encircle Your cot, May each
rosy Morn dressed in Mantle
of peace Shed health oe'r,
Your dwelling, Your
Blessings Increase.

Location: 4002 Wallace Street
Old Town State Historic Park, Old Town
San Diego, CA
Phone: (619) 220-5422