Integrity and Moral Courage in an Environmental Context

Integrity and moral courage is something we discuss in the textbooks and seek to realize in our lives when handling sensitive issues. Unfortunately, its very existence is defined against the backdrop of difficult discussions that few else would have the courage to undertake. Whether discussing corporations or governments, creating environments that protect those who engage in helpful actions for the betterment of society is important for building a nation bent on improvement.

People with integrity  understand the difference between right and wrong before they can think about mustering the courage to tackle major ethical dilemmas. It is the internal code built upon ingrained values that makes it possible for a person to discriminate between those actions that are moral and those that are immoral. If one doesn’t understand the difference there is no moral dilemma for them to deal with.

Knowing that there is a moral issue at hand is based on the way the person interprets information and maintains their integrity. Moral principles are important for the understanding of information and the potential hazards associated with unethical activities. It is absolutely necessary for building stronger societies to expose and tackle problems.

In any situation where unethical or illegal activity is discovered and one must choose one path over another there is going to be stress. Stress comes from the processing of information and understanding the consequences of certain irreversible actions. Any step that changes a person’s course of history is of grave concern.

If one makes a decision to protect the greater good of society and one’s integrity over the needs of job security and personal gain is made, the consequences can be dire. Organizations don’t often assume liability for illegal activities and generally seek to minimize damage, skirt the spirit of laws, and use their powerful connections to influence outcomes of cases.

Taking action can be a life altering event as each side seeks to minimize damage and find the faults of others to mitigate responsibility. Moral courage occurs when one acts with integrity and is willing to accept the consequences of protecting the company, its products, and their own personal integrity; sometimes from themselves.

An open and progressive environment will determine whether or not this moral courage can be realized in any particular entity. The right environment encourages open lines of communication through protections, investigations, correcting misjudgments, and listening to issues before reacting. Blowing the whistle is not an easy process and relies on more than simple belief systems to realize and act. Environments that do not react appropriately will find themselves with less integrity as new expectations become culturally engrained.

The Responsibility of Protecting America’s Data

American’s have lots of data in cyber world and if one had access to all of the Internet searches, purchases, phone calls, household information, text, emails, and databases there would be a solid consumer profile on just about anyone. Large databases stored in corporations and government offices are attractive because of their wealth of information. Protecting data has emerged as a top initiative.

The problem is that this data is not useless and contains an abundance of sensitive financial and personal information. Data that is not important in isolation can be worth much more when combined with other large databases. Cross analysis can create all types of connections among behaviors and information.

Businesses have a responsibility to protect data against foreign governments, corporations, or individuals that seek to exploit this information for their own interests. Consumers expect their data to be protected from misuse and to be secure. This is even more so when they don’t know their data is being collected.

As information becomes stored in various locations across the globe and more transactions become electronic the distance between two entities no longer makes much difference. A person from across the globe could be stealing information and buying products just as easily as a person a few blocks away..

In recent history we have become aware of major hacking of millions of documents from the Office of Personnel Management. Hacking has been an ongoing event long time but we have only now become aware of the data that was moving out of this office. Truckloads of data hauled out under our noses.

By this point the information may been sold to thieves, hackers, governments, and other exploiters. No one knows for sure who would go through all this trouble and what their plans are for the information were. We do know that their strategy wasn’t designed to use millions of background checks for the best interest of society; at least not our society. Better protection of data will be important in the decades to come.

Fishing the Global Market for Higher Returns

Pools of motivated customers exist in the market and companies that can find them are able to tap their customer pools to create higher returns on marketing investment. Access to new customers rests in market research and treaties that open these markets for revenue generation.

Market research allows a company to determine who is most likely interested in their product and where they can find them. A thorough research approach should also include the types of media needed to reach your target market. In the international environment this can take significant time but can improve performance. 

Certain customers will be interested in your products/services more than others. Knowing who they are makes the entire sales process easier as they come to the company “hot”. An organizational will then need to know how to reach them and the marketing mediums that have the highest rates of return. 

Treaties help ensure that trade can actually be conducted. If there is no treaty it may be unlawful or expensive to conduct business in certain countries. Solidly designed treaties provide American companies’ access to new customers but also protect the products/services companies offer. 

Fishing the global market requires a willing partner in government along with intensive market research. Business pushes for expansion of reach and government opens the door. Knowing where the hungriest fish are and having the boat to get there is great but then using the right bait and hook can lure them into biting.  Fishing trips should start with a little research.

Two Benefits of Hosting Comic-Con in San Diego

Over a hundred and thirty thousand people attended this year’s Comic-Con convention in their enthusiasm to submerge themselves in the spirit of “geekhood”. Comic enthusiast contributed $203 million and booked over 378,000 rooms in the area over the past three years (1). This means big windfalls for hotels, restaurants and other businesses in the area. 

There are two benefits from Comic-Con that helped to steer a course for San Diego. The first is the immediate benefits to local businesses and the second is the long-tail of marketing of San Diego to the world. Businesses may see a short burst of revenue but also may find their environment improving over the long-run. 

Sometimes people need an excuse to see the beauty of San Diego. Conventions such as Comic-Con give young people a reason to visit San Diego who might have otherwise have optioned for another place. Some of those people will be impressed by the area and may come back for a vacation or another time when a large event is being held. 

Just in the same way as Comic-Con grew from a small event in the 70’s, to the powerhouse draw of celebrities today, areas also grow in appeal. Because we are creatures of habit, visiting once often perks our interest into visiting again. The same mental processes occur in consumer choices in events or any other buying behavior. 

Some businesses will receive enough revenue during this period that it makes a difference between hiring another employee and laying off another employee during the year. Small businesses need this revenue to increase their profit margins and make small changes in their expansion. Hotels, restaurants, bars, retail, and other associated establishments should have seen a spike in revenue. 

Comic-Con offers value for the area and should be encouraged. Whether we are concerned about marketing the area to the rest of the world or getting a little extra cash into the hands of local businesses owners the value of similar events cannot be underestimated. With San Diego’s vacation weather it should be a popular option for future events.

Managing for Others or Managing for Yourself

Managing is an art form that relied heavily on critical thinking and communication skills to keep large groups of people working toward the same goals. Stronger managers focus on the development of their teams to meet market needs. People who can manage for others versus themselves is a great asset any organization. Managers who can meet performance goals and do so in a way that creates a better department should be in high demand. 

It is in our natural best interest to manage for ourselves and this can make it a difficult competing ideology against managing for others. When someone becomes aware they should manager for others they have done so against the backdrop of years of learning, insight and reflection.  People who create these conclusions have thought about what is important.

They must also be able to step above their biological and emotional needs to take a higher road in workplace decisions. When choices are required they look to promote the group over themselves. This can be difficult if someone is still struggling with unresolved issues.  We see this over and over again among people in leadership positions making self-interested decisions. 

Consider how one manager will take the credit for work by their subordinates while another will give credit where credit is due. The first still has overpowering needs to feel important, competent, secure and liked. They are willing to break social norms and trust in order to get the next promotion or raise.  The latter person has resolved their issues and can step above them to create greater trust with their team.

Hiring managers is more than meeting metrics. Even though meeting is important it is also necessary to continue to meet them over and over in a sustainable way. If a manager brings his/her team to a higher level of performance and solidifies their trust they can keep the performance at a higher level for longer periods. Poor managers will only hit the target for a short period of time until subordinate’s motivation decreases.  Building a team, keeping people engaged and motivating them to a purpose is the ultimate purposes of “management”.