Showing posts with label Dr. Andree Swanson. Show all posts
Showing posts with label Dr. Andree Swanson. Show all posts

Monday, December 30, 2013

Academic Writing Tips


By Dr Andree Swanson

Artwork: Dr.  Murad Abel
You have been tasked to write your first paper and the instructor gave you feedback.  It read: “This is not appropriate for an academic paper.”  

You are now at a loss to understand what defines an academic paper. Here are a few tips to remember when writing.

Most importantly, you are creating a document that is in your own words.  It is imperative to properly research the paper.  It is not unusual to have parenthetical citations after each sentence.  The reason this happens is that you have conducted a great deal of research on your topic.  You are now reflecting on what you have read, so the bottom line is...  you are not presenting new information.  Let me restate this.  You are presenting someone else’s information.  In fact, you may be presenting more than one person’s information and must properly cite each source.

Your paper is filled with ideas that came from many journals, web sites, and books.  Basically, there are no new ideas in the world, especially at the bachelor’s level.  You are not writing a dissertation nor developing your own research on a topic, thus, your academic paper is merely a reflection of your research… not your opinions.  Given this statement, you must properly cite your sources.

A prescriptive formula for writing an academic research paper can be defined in the following equation:

A + B(x) + D(x) = an appropriate academic paragraph

A = A statement in your own words
B = A paraphrase or summary of what you have read on the topic
D = A quote which adequately reflects what you stated above
x = Your APA citation in APA or MLA format*

        Here is an example of this formula in action:

Funding Formula
After World War II, American servicemen and women became eligible for a newly-enacted legislation called the GI Bill. President Roosevelt did not spend much time on this bill; however, Roosevelt saw that America needed a boost at the end of the war. The GI Bill was established (Remembering the GI bill, 2000). The Higher Education Act of 1965 strengthened “the educational resources of our colleges and universities and [provided] financial assistance to students in postsecondary and higher education” (Higher education act of 1965, n.d.).
Figure 1. Example of a properly cited paragraph.

        Another example that incorporates information from more than one source is shown below:

Lujan v. Colorado State Board of Education

This issue of funding and the equity of educational opportunities is an ongoing topic in the Colorado court system. Once again, a group of individuals went to court. These plaintiffs “represented by the Colorado Lawyers Committee brought suit claiming that the deteriorating physical state of the public schools deprived students of educational opportunity” (Hunter, 2006, ¶ 3). In 2000, the Colorado state legislature enacted Senate Bill 00-181 earmarking “$190 million dollars for school repair and construction in the neediest school districts over more than a decade” (Hunter, 2006, ¶ 3; Wham et al., 2000). Finally, in 2000, voters passed an initiative to increase kindergarten through grade 12 school funding in the state. Amendment 23 created the State Education Trust Fund (Colorado Budget, 2005, ¶ 1).
Figure 2. Example of citing more than one resource for a quotation.

In addition to critically thinking, paraphrasing and summarizing, and adequately citing your references, it is important to avoid certain elements when writing.      

Use citations sparingly –


When writing a paper it is important to put the paper in your own words. This means paraphrasing and summarizing what you have read, and to then properly reference the source. In the example below, there are 146 total words. Of these words, 28 are the author’s. This is not good. Nineteen percent of this paragraph is in the author’s own words.

Bad example
It is important to reduce stress because of the bad affects on the body. “When you’re stressed, you feel changes in your body and your mind. Your heart beats faster, your blood pressure goes up, and your face may get flushed. Your muscles might tighten up, or you may feel anxious” (Stress and how to lower it: A health guide for teens, 2007, para. 2). There are many situations that cause stress when you are writing an academic paper. “You might continually postpone working on your assignment and get a late start. If you procrastinate, you do not have enough time to think about and compose what you want to write” (Cone, 2007, para. 3) “Sometimes you might become so nervous that you feel unable to write anything at all. This is known as writer’s block, and it is akin to self-sabotage” (Cone, 2007, para. 4)
Figure 3. Example of multiple quotations strung together

Avoid vague terms… be specific –

Avoid empty words such as “things,” “stuff,” “many,” etc. Use specific terms. I have a vocabulary challenge on my personal website.

Avoid colloquialisms –

It is necessary to avoid colloquialisms in academic papers. For example, although you may use the words below when you are writing an article or a brief narrative paper, but not an academic paper. Can you think of how you might reword this sentence so it is appropriate for an academic paper?

Bad example
It was raining like cats and dogs outside while I was working on this academic paper.

Avoid references to pop-culture –

Quotes are good, but you must use the appropriate quote for the paper. I personally like this quote, but would not include this in an academic paper.

Bad example
Jerry Seinfeld once stated that when average Americans were asked what their number one fear was he said it was public speaking and number five on the list was death. Seinfeld stated, “...that would mean that at a funeral, people are five times more likely to want to be in the casket than giving the eulogy.”

*APA is American Psychological Association and MLA is Modern Language Association

Reference

Stress and how to lower it: A health guide for teens. (2007). Center for Young Women’s Health Children’s Hospital Boston. Retrieved February 23, 2007, from http://www.youngwomenshealth.org/stress.html

Thursday, May 30, 2013

A Current Study: An Assessment of Emotional Intelligence Understanding in the Field of Real Estate


Purpose/Significance
Dr Andree Swanson and Dr Brand Bowler, research partners, are conducting a qualitative study is to identify the levels of understanding of emotional intelligence (EI) within the field of real estate sales.  Understanding and using EI is a learned behavior that real estate professionals should be aware of when dealing with clients.  Literature reveals that using EI will improve realtors’ efficiency and effectiveness.  The study will seek real estate sales professionals recruited through social media and networking.   
Significance Statement
The significance of this study is that a real estate sales professional must maintain the knowledge and skills necessary to provide professionally competent services.  Competence includes the wisdom to recognize the limitations of that knowledge and promote ethical relationships.  Emotional recognition of the client plays a crucial role in understanding the client’s motivation and feelings about his or her finances as related to real estate transactions. 
Emotional awareness is a key component of being an effective real estate sales professional.  Upon preliminary research, little to no literature can be found on emotional intelligence and real estate sales professionals.  Because of the lack of research on the topic, the completion of this proposed study is necessary.
Many studies have been published on how individuals with high emotional intelligence can enhance and increase the potential for positive outcomes.  The researchers propose that real estate sales professionals should work to increase their emotional intelligence, which can be learned, to be successful when working with clients.  Emotional intelligence is a learned and practiced skill.  The completion of the proposed study may positively benefit the field of real estate and in a greater sense may significantly change the landscape of communications and relationships in both business and academia as a whole.
Benefits
The results of the proposed study could potentially change the field of real estate sales by transforming the realtor / client relationship.  This would benefit not only the profession, but also the individual agents and their real estate sales clients who work with an Emotionally Intelligent trained agent.  The results may also provide a positive resource for the field of education by establishing Emotional Intelligence courses into the curriculum of business and real estate studies. 
Participate in Study
If you are a real estate professional, you are invited to participate in a qualitative research study on Emotional Intelligence.  Please go to this link, complete the informed consent, and take the brief survey.

Dr. Andree Swanson & Dr. Brand Bowler

References
Bradberry, T., & Greaves, J. (2009). Emotional Intelligence 2.0. San Diego, CA: TalentSmart.
Paterson, K. (2011). What's your EQ? Rough Notes. Retrieved from ProQuest.
Trochim, W. M. (2006). Survey research. Research Methods Knowledge Base. from http://www.socialresearchmethods.net/kb/survey.php

Wednesday, May 29, 2013

A Current Study: An Evaluation of the CEIS Study


Purpose/Significance
Dr Andree Swanson and Dr Paula Zobisch, research partners, are conducting a qualitative study is to evaluate the CEIS as a predictor of emotional intelligence in consumers.  The researchers believe that current measurement of Emotional Intelligence is not an accurate predictor of consumer behavior.  Kidwell developed the Consumer Emotional Intelligence Scale (CEIS) to determine consumer emotional intelligence in place of using the Mayer-Salovey-Caruso Emotional Intelligence Test (MSCEIT) (Kidwell, Hardesty, and Childers (2008a).  The qualitative study will seek consumers and marketing professionals over 18 years of age who were recruited through social media to evaluate the accuracy/effectiveness of the CEIS. 
Significance Statement
The significance of this study is that impulse buying, in its extreme, can cause financial hardship.  Kidwell, Hardesty, and Childers (2008a) designed an instrument to measure the effect of emotions on consumer buying decisions, the Consumer Emotional Intelligence Scale (CEIS).  The instrument was designed to measure emotions and allows individuals to recognize emotional patterns when making consumer buying decisions.  Since reason leads to conclusions and emotions lead to action (Kotler, Kartajaya, & Setiawan, 2010), the impact to marketers is to communicate with the consumer in such a manner as to evoke a positive emotion that leads to a favorable buying decision.  The results of this study will significantly add to the existing literature on consumer behavior and the psychology of consumer behavior.

Benefits
The results of the proposed study could potentially aid the consumer who is susceptible to impulse buying based on emotion. The results may also provide a positive resource for the field of business marketing and consumer behavior education.  The results of this study will significantly add to the existing literature on consumer behavior and the psychology of consumer behavior.

Participate in Study
We welcome you to participate in this research project related to consumer behavior.  Please go directly to www.ZobischSwanson.info to take the surveys.  

Dr. Andree Swanson and Dr. Paula Zobisch

 References

Kidwell, B., Hardesty, D. M., & Childers, T. L. (2008a). Consumer emotional intelligence: Conceptualization, measurement, and the prediction of consumer decision making. Advances in Consumer Research, 35, 660.

Kidwell, B., Hardesty, D. M., & Childers, T. L. (2008b, December). Emotional calibration effects on consumer choice. Journal of Consumer Research, 35(4), 611-621

Kidwell, B., Hardesty, D. M., Murtha, B. R., & Sheng, S. (2011, January). Emotional intelligence in marketing exchanges. Journal of Marketing, 75, 78-95

Kotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: From products to customers to the human spirit. Hoboken, NJ: John Wiley & Sons.