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Showing posts with the label military academies

Adapting Military Education to a Social-Cognitive View

Military education is adapting to technological changes at a rapid pace. Technological advancements in the military have always been part of the process of defending core American values. The use of online education is growing for traditional schools and military training. A study by Anthony Artino discusses the social-cognitive view of motivation and self-regulation in understanding students’ satisfaction and learning outcomes in the Navy (2007).   The design of courses and student understandings determine their overall success in learning new skills that can be adapted to military needs. The Department of Defense spends more than $17 billion on military education and has converted the majority of its educational capacity to computer supported distance learning programs (United States General Accounting Office, 2003). Traditional schools are also adjusting their educational processes to something more virtual. According to a survey of 1,000 colleges by the Sloan Consortium (2

Using Online Marketing to Enhance Military Educational Institutions

The Internet provides opportunities for military development as well as higher education advancement. The researchers Minculete & Chisega-Negrila (2014) conducted a case study of a military academy within the military higher education to determine how technology and marketing is being adapted for greater learning. Their work moves into the nature of online commerce and how virtual learning is improving the system in accordance with NATO standard requirements.  All academies and colleges must market their offerings in order to attract new students. Marketing strategies of military academies is cyclical in the sense that it collects and shares information to use in their planning and adjustment processes to reach target markets. The same process can be applied to colleges in general that use technology to enhance their product quality and reach.  The standard approach is for academies to provide information regarding an institutions history, mission, policies, and the