Customers are the lifeblood to any business. If the customer walks away unhappy you may not only lose their lifetime patronage but also deter their friends from frequenting your business as well. The type of interaction between the company and the customer will often determine whether or not they will have a positive impression of your business. According to an article in the Journal of Marketing the ability of company employees to read the non-verbal cues of customers will influence customer affect (Puccinelli, et. al. 2013). Most of us have experienced poor interaction with company employees from time-to-time. It isn’t always the big things a business does that makes or breaks our impressions. Most businesses know how to avoid these large issues through processes and procedures.. It is the small actions and interactions that can hurt or damage customer perception. Poor customer interaction often is a result of under trained employees that don’t read the customers needs an
The blog discusses current affairs and development of national economic and social health through unique idea generation. Consider the blog a type of thought experiment where ideas are generated to be pondered but should never be considered definitive as a final conclusion. It is just a pathway to understanding and one may equally reject as accept ideas as theoretical dribble. New perspectives, new opportunities, for a new generation. “The price of freedom is eternal vigilance.”—Thomas Jefferson