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The Importance of Verbal Skills in the Hospitality Industry

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Embassy Suites Phoenix AZ Communication in the hospitality industry is an important method of raising customer service levels and ultimately customer satisfaction. The preparation of students in communication is important for a range of duties in life but is a core element of the service industry. Rahim & Tazijan surveyed a number of hospitality managers and interns to determine their communication needs for future course development (2011). The hospitality industry is a growing field in the U.S. as manufacturing stagnates and the service sector increases. According to the World Bank, the service sector comprises a significant portion of the overall economy in the post-industrial countries. As this service sector grows, the need for students that can communicate well is important. Verbal communication is something we learn since we first begin to walk and as we become more proficient, the more capable we are in relaying information. Customers in particular desire commu