Goal Setting: A Motivational Technique that Works! by Edwin Locke and Gary Latham discusses in great detail the nature of employee goal setting and how this can improve performance within organizations. The book elaborates on how to set goals in a manner as to produce motivation, implement goals within organizations, and how to design goals that further corporate strategies. It discusses how goal setting has become supported by science as a plausible method of developing higher forms of activity within organizations. Such concepts as laboratory testing as well as real world validity have been assessed to lend credibility to the overall work. Through these studies the advantages of goal setting include productivity, performance, clear expectations, thwarting of boredom, task satisfaction, performance satisfaction, recognition options, competition, and self-confidence. There is also some practical advice on how to set goals. The book suggests: 1.) Specify the general objective or
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