Friday, June 1, 2018

Three Ways to Think Strategically about a Business You are Starting

Starting a business or product line can help you find independence and purpose in your life. The problem is that many people don't know where and how to get there. Three things can help you in this process and provide a proper perspective (Hale, 2016). When it comes to sales and social media think strategically.

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1. Gaining the right mindset and perspective on money. Without the proper mindset you will have a difficult time entering into business. It requires the ability to think creatively, find new connections and open opportunities.

2. Define your business model. Make sure you create a business plan and define your model so that it is competitive with other models. Ensure that it is simple and focused on creating maximum value in the most efficient way.

3. Know what really matters. Business can get confusing with lots of different services, opportunities, sales, gimmicks, etc... Don't get caught in the weeds and offer what is most important.

Hale, D. (2016). Pilot to profit: navigating modern business entrepreneurship to build your own business using online marketing, social media, content, marketing and sales. Journal of Applied Management and Entrepreneurship, 21 (3).

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