Hobby Businesses often start small and sometimes grow large. Why?

Most of us have heard the story of a intelligent person tinkering in his garage and a decade later have a multi-million dollar business with warehouses and employees. These are outliers that don't often happen but they can happen when all the right steps are taken. There is an essential difference between those who will succeed and those who don't.

Entrepreneurs must have the right product. Yes, really smart people can find many products but if your selling something no one wants and there is no market demand for it you will be fighting uphill. Large companies have often blocked out entry into certain markets and to be successful means offering something unique that the market needs.

There is also a level of unwavering commitment. You can't quit or give up. Make sure you continue to work on it everyday even if it is only a little bit. If you leave your hobby business for a while turn around and pick it back up again. Over time you will learn, develop and find new ways of doing business. It could take you a long time but it will eventually get there.

Once you do start to sell products there is a high probability that copying the same method over and over will provide you with a solid start to regular profits. What worked in the beginning tells you something about how to approach the market. Don't stop there though, you will want to develop your method to save money, improve quality, and cut out unnecessary steps that don't add value.

The right product, learning commitment, and a basic process are are not enough. To be really successful means to create economies of scale. Entrepreneurs can turn their business from a hobby into an industry by buying in bulk, improving production speed, and keeping prices competitive with other large manufacturers.

Persistence Leads to Success

Each of us faces challenges because we live in a world where our and others limitations come into play. The human being in us is complex, seeking out different avenues of fulfill our needs, and coming to all types of different conclusions about the best avenue. Despite our limitations in controlling our environment it is those who continually seek persistent improvement that win at the end of the day.

We simply can't control life. We must roll with it and put our energy into it and it will return something. Nothing good comes from the same old same old patterns. New chaos brings new ideas, ways of doing things, and methods of overcoming challenges. As our skills and abilities grow so does our confidence to meet new challenges.

You may be working on something and it doesn't seem to be going anywhere. Maybe you shudder your business or try something else. However, down the road you find that the same skills you used in that business help you to succeed in a new one. Failures today do not approximate the future of tomorrow.

However, giving up does. It is decisive and it ends all effort! You definitely won't succeed if you give up. Yet when we continue to put effort, even after failure, by adjusting our process and trying again that is a pretty good predictor of future success. It isn't that each try will lead to success but that the chances of success go up with multiple tries.

Persistence is the ability to accept failure and learn from it. Those that can learn, move on and try again will eventually succeed. They have what it takes to continue working on their lives, business, and goals and adjust when they don't achieve at first light. Thomas Edison failed thousands of times but eventually came up with the right product....that rushed in a new era.

The 2017 International Conference on Education, Psychology, and Learning-Fall Session

The 2017 International Conference on Education, Psychology, and Learning-Fall Session (ICEPL-Fall 2017)
Venue: Kitakyushu International Conference Center
Date: November 7-9, 2017
Submission Deadline: July 30, 2017
Conference Website: http://iainst.org/icepl/
Enquiries: icepl.fall@gmail.com

The ICEPL is dedicated to the advancement of the theory and practices in education, psychology and learning and promotes collaborative excellence between educators/researchers and professionals from the related fields.

We welcome full papers or abstracts that encompass conceptual analysis, design implementation and performance evaluation. Detailed information and topics of interest are available on the conference website. All papers submitted for possible presentation at ICEPL and for publication in the proceedings are subjected to a double-blind, peer review process for technical merit and content. Submissions are accepted in English. Submit your manuscripts and join us in Fukuoka this year!

Moving into International Market Process

International marketing is becoming increasing important and will likely be the main way in which people engage in commerce over the next thirty years. The world will choose between greater connection or protecting their sovereignty. Despite this choice, there will be more coordination because money is to be made in the international market.

As with each new market comes new cultures and those cultures also create different ways of looking at products and services. Any company that wants to succeed in the global market must have global awareness and be able to interact with those cultures in a way that resonates with their core customer.

Before moving into a new market all companies should go through at least a basic process of determining the best methods of reaching their target market. Failure to not do so could cost corporations a lot of investment money.

1. Conduct marketing research.
2. Determine the goals of communication.
3. Determine effective messages for the target market.
4. Determine the best media.
5. Evaluate and allocate necessary resources.
6. Complete the campaign.
7. Evaluate the campaigns success or failures.

Cateora, Graham, & Gilly (2017). International Marketing (17th Edition). Boston, MA: McGraw-Hill Higher Education

Munising, Pictured Rocks, and Hidden Falls

On the northern coast of Michigan, protected by a harbor and rolling hills on all sides it is a small town of Munising. It hosts approximately 2,300 residents and a tight knit community that supports year round tourism. Because it is surrounded by hundreds of miles of forest it hosts hiking, horse riding, atv and snow mobile trails that cut paths into some of the most beautiful gems.

There are number of marked falls and hiking trails in the area. If you are a nature lover and are looking for a place where water, cliffs, and untamed forest abound Munising should definitely be on your visit list.