Keeping up with the demographics the growing populations in the U.S. helps in things like marketing but also in general helps a broader sociological understanding. I like to read these polls from time to time and get a sense of where different demographics are leaning in their perspectives.
This voting block is maturing and starting to feel the power that comes from one of fastest growing segments of society. Because of the size of the group they will have different perspectives on the same issues that you may not find in smaller populations of peoples.
Just for understanding....
GOP cuts into Democrats’ lead among Latino voters, new poll shows
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